AskPeshev 173: Holiday Resolutions & 2023 Investments

#AskPeshev 173: Here's How to Prepare for 2023 (Entrepreneur)

December 29, 2022

I want to take this opportunity to thank you for sticking around with me over the past year.2022 was a roller coaster for many - and a historical moment economically and geopolitically.I grew both personally and professionally - reflecting on new skills I've acquired, new challenges I've overcome, and new lessons I've learned along the way.My mission is to keep educating and helping businesses worldwide to grow, build sustainable business models, resist economic shifts, build strong teams, and create bulletproof P&Ls in good or bad.Sure, it's not the sexy way of doing a business. Not a lavish one, throwing massive parties, squeezing the most out of the bank.But a stable one. Reasonable. Logical. Resilient.If that's a mindset you support - I'd love to keep presenting new ideas and frameworks in the new year.To a better 2023,Mario My Take Entrepreneur: 5 Business Predictions for 2023 Following the Downward Spiral in TechAt the beginning of the quarter, one share of Meta Platforms Inc, the parent company of Facebook, Instagram and WhatsApp, was traded at $378. Less than two months in, the technological juggernaut collapsed to under $89 a share — reaching the trading levels of 2015. But Meta is not alone. The Nasdaq 100 took a 38% hit from its peak. Layoffs have followed suit across the titans of technology — with tens of thousands of employees losing jobs across Meta, Amazon, Microsoft and Twitter alone. Heading into 2023, the future is tumultuous. What geoeconomic changes are about to resurface in the new year?Read more…

 Business Strategy 

  • DOW: 32,849 (+0.28%)

  • NASDAQ: 10,547 (+0.01%)

  • S&P: 3,821 (+0.1%)

*Economy numbers as of December 20th*

“My days are full of turnabouts. I have to go back on promises, reshuffle priorities, and I second-guess too much. It’s wearing on me, and I feel like I am spending hard-earned goodwill,” a member of an executive leadership team told me in one of our sessions. “I want to pause for a moment and talk about how I can be a good leader in a bad economy.”Read more… Management 

  • Q3 2022 Labor productivity: +0.8%

  • Q3 2022 Hours worked: +2.5%

  • Compared to Q3 2021: -1.3%

*Statistics taken from US Bureau of Labor Statistics.Labor productivity, or output per hour, is calculated by dividing an index of real output by an index of hours worked by all persons*

Forbes: Why Amazon And Zelensky Are Among Members Of The 2022 Crisis Management Hall Of FameThis was another year with plenty of examples of how companies, organizations, and individuals managed and communicated about a crisis. I’ve sifted through the more than 250 articles I posted here in 2022 about the good, bad, and sometimes ugly ways companies and high-profile individuals responded to a crisis.Read more… Recruitment 

  • Tech Companies with Layoffs December 2022: 102 

  • Employees Laid off December 2022: 8,986

* Statistic taken from layoffs.fyi as of December 21st *World Economic Forum: Hybrid working: Why there’s a widening gap between leaders and employeesIt’s a workday. You get up, wash, dress and travel to the office… or maybe not. While most senior leaders want their staff to work collaboratively in an office environment, most employees don’t want to be there all the time, according to a new survey.Read more…

 Breaking News 🚨

  • Elon Musk will step down as Twitter’s CEO after he finds someone “foolish” enough to replace him

  • House committee votes to make public Donald Trump’s personal and business tax records

  • FTC co-founder Sam Bankman-Fried agrees to extradition from the Bahamas to the U.S.

 Marketing 

  • People hired every minute on LinkedIn: 8

  • People job searching on LinkedIn each week: 52 Million

  • United States LinkedIn Members: 194 Million

*Information is taken from LinkedIn’s “About Us - Statistics” page*

A significant recalibration towards brand building as well as driving purpose through sustainability, diversity and inclusion permeates right through CMO’s top 12 profile interviews for 2022. As we wind down and reflect on yet another year of swings and roundabouts, CMO took the opportunity to take a look at some of the most read and popular of our marketing leadership profiles for this year, based on you, our readers.

 Sales 

  • eCommerce 2022 market revenue projection: $3.59tn

  • Expected eCommerce annual growth: 12.24%

  • User penetration projection: 54.1%

  • Revenue Change 2022: -6.5%

* Information taken from Statista’s 2022 eCommerce Revenue Forecast December estimation *

When it comes to learning about a new brand or service, the vast majority of modern customers want visual content. In fact, a whopping 91 percent of audiences today seek out visual content in their first three touchpoints with a brand. Whether searching for videos, infographics, or product demos, today's customers rely on visual content rather than text-based information to guide their decisions.

 Featured Story of the Week 

📚 NEW GUIDE ALERT 📣 After the wild engagement of my personal development guide for executives earlier this month, I'm happy to announce the new deck: 🔽 "The Guide to Effective Business Leadership" Great time to reflect, plan, strategize, and clarify goals for the new year. 💡 I'm drafting down topic ideas for new content as we speak... Jump right in and read the compilation of business leadership tips I had been working on in 2020-2022. React & comment if that's of help. Your feedback is used to navigate the coming topics! ⌨️